We collect information about you directly from you, automatically through your use of our Site, and from third parties.

Information We Collect Directly From You. We collect personal data you choose to provide, e.g., through registrations, applications and surveys, and in connection with your inquiries and purchases. For example, you may choose to provide your name, contact information, health, insurance and/or financial information in connection with a promotion or a patient assistance or support program. Healthcare providers may choose to provide information relating to their specialties and professional affiliations.

Information We Collect Automatically. We and our third party business partners, including analytics and advertising partners, may automatically collect information when you use our Site through cookies, pixel tags, clear GIFs, or similar technologies, such as your browser type and operating system, web pages you view, your interactions with content or webpages on the Site, links you click, your IP address or other identifiers, the length of time you visit our Site, the referring URL or webpage that led you to our Site, the information, content, or advertisements you view, hover over, or click on, and the search terms you enter. Our third party business partners may use these technologies to collect information about your online activities over time and across different websites and services. See also, the Section below on Cookies and Other Tools.

Information We Collect From Other Sources. From time to time, we may use or augment the personal data we have about you with information obtained from other sources, such as public databases, social media platforms and other third parties. For example, we may use such third party information to confirm contact or financial information, to verify licensure of healthcare professionals or to better understand your interests by associating demographic information with the information you have provided.

If you submit any personal data relating to other people to us, you represent that you have the authority to do so and to permit us to use the information in accordance with this Privacy Policy.

We may use your personal data in the following ways for our business purposes:

To Serve You

We use your personal data to:

• Operate our business;

• Deliver our products and services;

• Process, complete and fulfill your requested transactions;

• Provide customer service and respond to requests or inquiries;

• Communicate with you;

• Tailor our marketing programs and campaigns; and

• Provide you with newsletters, articles, alerts, announcements, invitations, and other information about products, brands, health topics and disease states.

To Connect You with Third Parties

We may provide functionality on the Site that will allow you to forward and share certain content with a friend or colleague. If you choose to use RIVVE Life Science sharing functionality to refer someone to our content, products or services, we will use your data and that of the individual you are sharing with to send the content or link you request.

In addition, we may offer access to third party sharing functionality, such as third party social media widgets/tools/buttons. If you use that functionality, your use is subject to the third party’s privacy policy and terms. As with all links to non-RIVVE Life Science websites/content/services, we recommend that you read the privacy policies and terms associated with third party properties carefully.

To Validate Your Ability to Access/Use Certain Products, Services and Information

Some products, services and information we offer may only be suitable for/accessible to individuals meeting certain eligibility or other criteria. In such cases, we may verify that you meet such criteria. For example, certain information relating to our products is only intended for and accessible to licensed healthcare professionals and we may use information we collect directly from you and from outside sources to validate your licensure and eligibility to view such information.

In Accordance with Special Program Terms

On occasion, RIVVE Life Science may offer special programs, activities, events or promotions via the Site (“Special Programs”) that have specific terms, privacy notices and/or consent forms that explain how any personal data you provide will be processed in connection with the Special Program. We strongly suggest you review the terms applicable to the Special Program before participating.

To Improve Products and Services and Protect Patients and Consumers

We use the information you provide for data analysis, to better understand how our products and services impact you and those you care for, to track and respond to concerns, for fraud prevention and to further develop and improve our products and services. In addition, we use the information you provide to comply with our regulatory monitoring and reporting obligations including those related to adverse events, product complaints and patient safety.

For Advertising and Analytics Purposes

We and our third party business partners, such as our advertising partners, may use your personal data to communicate with you about new features, events, or products that may be of interest to you, including based on your interactions with the Site where you instruct us to do so, such as when you grant permission to use cookies associated with these purposes. Our third party business partners, such as our analytics partners, may also use your personal data to analyze and track your interactions and movements around the Site and elsewhere on the internet for our and their own purposes. We and our third party business partners may merge, co-mingle, or otherwise combine information, including your personal data, in furtherance of these purposes. To learn more, refer to the Cookies and Other Tools Section below.

In Aggregated or De-identified Form

We may aggregate and/or de-identify data about visitors to our Site and use it for any purpose, including product and service development and improvement activities. To the extent we deidentify any data originally based on personal information, we will maintain and use such data only in deidentified form and will not attempt to reidentify the data.

RIVVE Life Science may disclose your personal data for our business purposes as follows:

Within Our Family of Companies

RIVVE Life Science and its subsidiary companies may disclose your personal data amongst and between each other for the purposes described in this Privacy Policy.

In Connection with Business Transfers

If we sell or transfer a business unit (such as a subsidiary) or an asset (such as a website) to another company, we may disclose your personal data to that company and require them to use and protect your personal data in accordance with this Privacy Policy. We may also share personal data with companies that were formerly part of the RIVVE Life Science family of companies during a transition period following separation.

With Providers

We may retain other companies and individuals to perform services on our behalf or collaborate with respect to particular products or services (collectively, “Providers”). These Providers may access personal data, including through cookies, pixels, and similar technologies, to perform their functions. Examples include payment processors, customer service and support vendors, email and SMS vendors, advertising partners, data analytics firms, web hosting and development companies, fulfillment providers, and co-promote partners for products developed or marketed jointly with other companies. Some Providers may collect personal data on our behalf on our Site.

To Comply with Law/Protect

We may disclose your personal data as required by UAE law, or when we believe disclosure is necessary to comply with a regulatory requirement, court order, government request, or other legal process, or to protect the safety, rights, or property of our customers, the public, RIVVE Life Science, or others.

In the Aggregate/De-identified

RIVVE Life Science may also disclose aggregate or de-identified data that is not personally identifiable to third parties for any purpose permitted under applicable UAE law.

You may have certain rights regarding our processing of your personal data under applicable UAE law. These provisions apply to our processing of your personal data, whether collected online or offline, and supplement the other sections of this Privacy Policy.

We do not “sell” or “share” your personal data for cross-contextual behavioral advertising. Where we may use cookies or similar tools for marketing purposes, we do so only based on your consent. You may control these permissions at any time. Certain third-party partners, such as advertising or analytics partners, may also collect information about your use of our Site in accordance with the permissions you set. For more details, please see the Cookies and Other Tools Section. We do not use or disclose sensitive personal data except as permitted under UAE law.

CATEGORIES OF PERSONAL DATA THAT WE COLLECT AND DISCLOSE

The categories of personal data we may collect and disclose include:

| Category | Examples | Disclosed To |

| ---------------------------------------------- | -------------------------------------------------------------------------------------------------------------------------- | ----------------------------------------------------------------------------------------- |

| Name, Contact Information, and Identifiers | Real name, alias, postal address, online identifiers, email address, account name, passport number, or similar identifiers | RIVVE Life Science subsidiaries; Providers; professional advisors; government authorities |

| Customer and Other Records | Paper/electronic customer records including financial, medical, or health insurance information | RIVVE Life Science subsidiaries; Providers; professional advisors; government authorities |

| Protected Classifications | Characteristics such as gender, age, nationality, disability | RIVVE Life Science subsidiaries; Providers; professional advisors; government authorities |

| Purchase History and Tendencies | Records of products or services considered, purchased, or owned | RIVVE Life Science subsidiaries; Providers; professional advisors; government authorities |

| Biometric Information | DNA, fingerprint, lab results, facial imagery, health or exercise data | RIVVE Life Science subsidiaries; Providers; professional advisors; government authorities |

| Usage Data | Browsing history, search history, interactions with Site | RIVVE Life Science subsidiaries; Providers; professional advisors; government authorities |

| Geolocation Data | Precise location of an individual or device | RIVVE Life Science subsidiaries; Providers; professional advisors; government authorities |

| Audio/Visual | Audio, video, or electronic recordings | RIVVE Life Science subsidiaries; Providers; professional advisors; government authorities |

| Employment History | Professional or employment-related information | RIVVE Life Science subsidiaries; Providers; professional advisors; government authorities |

| Education Information | Non-public educational records | RIVVE Life Science subsidiaries; Providers; professional advisors; government authorities |

| Sensitive Information | Health information, login credentials, precise geolocation, financial data | RIVVE Life Science subsidiaries; Providers; professional advisors; government authorities |

| Profiles and Inferences | Inferences drawn to create a profile about preferences, behavior, and characteristics | RIVVE Life Science subsidiaries; Providers; professional advisors; government authorities |

Health Data

Depending on the product or service you use, we may process certain personal data to identify your past, present, or future health status (“health data”). Examples include:

* Health conditions, symptoms, diagnoses, treatments, or use of medications

* Measurements of vital signs or bodily functions

* Reproductive or sexual health information

* Data that identifies you as an individual seeking healthcare services

* Inferences derived from non-health-related data

We may collect health data directly from you, automatically through your use of the Site, and from third-party sources such as public databases and social media platforms. This data may be used to serve you, connect you with third parties, improve products and services, protect patients and consumers, provide marketing communications, analyze usage trends, and comply with legal obligations.

YOUR RIGHTS AND HOW TO EXERCISE THEM

Subject to applicable UAE law, you may request, at no cost:

Copy: Obtain a copy of personal data collected about you in a portable and usable format

Correct: Correct inaccuracies or incomplete personal data

Delete: Request deletion of your personal data

Know: Request information on how your personal data is handled, including categories collected, sources, purposes, and third-party disclosures

You have the right to be free from discrimination for exercising your rights.

Submitting Requests

You may submit requests via our webform at [www.rivvelifescience.com/individualrights](http://www.rivvelifescience.com/individualrights)**. You will be asked to provide personal information such as your name, contact details, and relationship with RIVVE Life Science to verify your request. Additional verification may be required, including proof of authorization if acting on someone else’s behalf.

Appeals

You may have the right to appeal any decision related to your requests. Appeals can be submitted through the same webform.

For questions regarding this section, please refer to the Contact Us section below.

RIVVE Life Science and its third party business partners, including analytics and advertising partners, collect information about you by using cookies, tracking pixels and other technologies (collectively, “Tools”) when you visit or interact with our Site, including where you direct us to do so through the cookie banner on the Site you are viewing. We use this information to better understand, customize and improve user experience with our websites, services and offerings as well as to manage our advertising and analytics purposes. For example, we use web analytics services that leverage these Tools to help us to understand how visitors engage with and navigate our Site, e.g., how and when pages in a site are visited and by how many visitors. We are also able to offer our visitors a more customized, relevant experience on our sites using these Tools by delivering content and functionality based on your preferences and interests. If we or our third party business partners have collected your personal data, e.g., through a registration or a request for certain materials, we may associate this personal data with information gathered through the Tools. This allows us to offer increased personalization and functionality on the Site.

You can change your settings for these Tools, including opting out of their use for advertising, by visiting the preference center in the cookie banner of the Site you are viewing. If you have already closed the cookie banner, you may need to select the cookie icon on the site or click the “cookie preferences” link in the footer to access the preference center.

Your web browser can also be set to allow you to control whether you will accept cookies, reject cookies, or to notify you each time a cookie is sent to your browser. If your browser is set to reject cookies, websites that are cookie-enabled will not recognize you when you return to the website, and some website functionality may be lost. The Help section of your browser may tell you how to prevent your browser from accepting cookies. To find out more about cookies, visit www.aboutcookies.org.

Certain information is collected by most browsers or automatically through your device, such as your Media Access Control (MAC) address, computer type (Windows or Macintosh), screen resolution, operating system name and version, device manufacturer and model, language and Internet browser type and version. We use this information to ensure that the services function properly.

Your IP address is a number that is automatically assigned to the computer that you are using by your Internet Service Provider. An IP address may be identified and logged automatically in our server log files whenever a user accesses the Site, along with the time of the visit and the pages visited. Collecting IP addresses is standard practice and is done automatically by many websites, applications and other services. We use IP addresses for purposes such as calculating usage levels, diagnosing server problems and administering the Site. We may also derive your approximate location from your IP address.

We may use Google and Adobe Analytics, which use cookies and similar technologies to collect and analyze information about use of the Site and report on activities and trends. These services may also collect information regarding the use of other websites, apps and online resources. You can learn about Google’s practices by going to www.google.com/policies/privacy/partners/, and opt-out of them by downloading the Google Analytics opt-out browser add-on, available at https://tools.google.com/dlpage/gaoptout. You can learn about Adobe’s practices by going to https://www.adobe.com/privacy.html.

We may use Flash Local Shared Objects (“Flash LSOs”) and other technologies to, among other things, collect and store information about your use of the Site. If you do not want Flash LSOs stored on your computer, you can adjust the settings of your Flash player to block Flash LSO storage using the tools contained in the Website Storage Settings Panel. You can also control Flash LSOs by going to the Global Storage Settings Panel and following the instructions (which may include instructions that explain, for example, how to delete existing Flash LSOs (referred to as “information” on the Macromedia site), how to prevent Flash LSOs from being placed on your computer without your being asked, and (for Flash Player 8 and later) how to block Flash LSOs that are not being delivered by the operator of the page you are on at the time). Please note that setting the Flash Player to restrict or limit acceptance of Flash LSOs may reduce or impede the functionality of some Flash applications, including those used in connection with the Site.

We use technical, administrative and procedural measures designed to safeguard your personal data from unauthorized access or use. No such measure is ever 100% effective though, so we do not guarantee that your personal data will be secure from theft, loss, or unauthorized access or use, and we make no representation as to the reasonableness, efficacy, or appropriateness of the measures we use to safeguard such data.

You may update your personal data and your preferences. Different programs and services may offer different phone numbers, links or preference managers that allow you to inform us of your updates and choices, including opting out of particular communications. These contact options are typically available on our Sites or in the emails or texts we send, but you may always contact our Privacy Officer for assistance at Contact@rivvelifescience.com if you have any difficulty finding these tools or otherwise updating your data or preferences. Please remember that limited communications may be necessary in order to complete your transaction or for you to participate in a particular program or service.

We will retain your personal data for as long as needed or permitted in light of the purpose(s) for which it was obtained and as outlined in this Privacy Policy. The criteria used to determine our retention periods include: (i) the length of time we have an ongoing relationship with you and provide the Site to you; (ii) whether there is a legal obligation to which we are subject; or (iii) whether retention is advisable in light of our legal position (such as in regard to the enforcement of the Site Terms of Use, applicable statutes of limitations, litigation or regulatory investigations).

The Site is controlled and operated by us from the UAE and is not intended to subject us to the laws or jurisdiction of any state, country or territory other than that of the UAE. Any information you provide to RIVVE Life Science through use of the Site may be stored and processed, transferred between and accessed from the United States and other countries which may not guarantee the same level of protection of personal data as the one in which you reside. However, RIVVE Life Science will handle your personal data in accordance with this Privacy Policy regardless of where your personal data is stored/accessed.

The Site is not directed to individuals under the age of thirteen (13), and we do not knowingly collect personal data from children under the age of 13.

The company responsible for collection, use and disclosure of your personal data under this Privacy Policy is RIVVE Life Science.

If you would like to exercise any individual rights, please contact us by accessing our webform at www.RIVVELifeScience.com. We will respond to your request consistent with applicable law.

If you have questions about this Privacy Policy, please contact us by emailing the Privacy Officer, or write to the following address:

RIVVE Life Science
Privacy Officer
JLT, Dubai, United States of Emirates

From time to time, we may update this Privacy Policy. Any changes will be effective when we post the revised Privacy Policy. This Privacy Policy was last updated as of the effective date listed above. If the Privacy Policy changes in a way that significantly affects how we handle personal data, we will not use the personal data we previously gathered in the manner described in the new policy without providing notice and/or obtaining your consent, as appropriate. Minor changes to the policy may occur that will not significantly affect our use of personal data without notice or consent. We encourage you to periodically review this page for the latest information on our privacy practices.